Effective outdoor exhibition stand for Manitou BF at the bauma

Construction machine manufacturer Manitou hired Holtmann to design an exhibition stand for the bauma 2019. The goal was to present as many machines as possible on a limited floor space.

Holtmann expertly implemented the exhibition stand for Manitou. Manitou had rented an outdoor space at the bauma which is why a two-storey tent construction with an outdoor terrace was needed to hold talks with clients without having to brave the elements. The exhibits were presented staged under the open sky. One challenge was to erect a 35 meters long and 3.50 meters tall wall with graphics.

During the construction phase and the fair, there was very bad weather with gale-force winds. Holtmann’s team stayed level-headed and flexible which is why we were able to delight our client despite the poor conditions.